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Thursday, January 18, 2018

Alibaba's TMALL World Promotion 2018 Chinese New Year Celebration


Good news for shoppers; while shopping for your Chinese New Year item you have a chance to be invited to celebrate this Chinese New Year 2018 with ALIBABA’S TMALL WORLD. Find out more about how you could be one of the 1000 people to be invited to this grand celebration? 

Starting from today all Malaysians stand a chance to win invites to this event by logging in to Taobao Website at and Taobao Facebook for more details.


TMALL World will be hosting the 'TMALL World Chinese New Year Dinner' event on 26th January 2018 at Setia City Convention Centre, Shah Alam.1000 LUCKY Malaysian consumers, as well as children from charity homes, will have an opportunity to celebrate this memorable Lunar New Year.

Photo Courtesy XyMusic.com

Among one of the highlights of the 'TMALL World Chinese New Year Dinner’ event is the special appearance of one of Malaysia internationally renowned artist, Michael Wong Guang Liang [王光良] best known for his famous song which is Fairy Tale (童話)


Besides the 1000 invited Malaysian guests, children from five (5) charity homes in the Klang Valley which include Rumah Victory Children and Youth Home, Yayasan Sunbeams Home, Rumah Kanak-Kanak Trinity, Rumah Charis and Rumah K.I.D.S  will also receive contributions from TMALL World. Representatives from Tmall World will also be visiting these homes; bringing them gifts in the lead up to the celebrations. 


The event, depicting a mega reunion style Chinese New Year dinner, will bring 1000 Malaysian consumers as well as children from charity homes together, to celebrate the Lunar New Year in what is set to be a meaningful, and memorable experience for all. 

Currently, the Alibaba Group’s TMALL World (天猫海外), is serving more than 100 million overseas Chinese and beyond, has announced their Chinese New Year initiatives here in Malaysia; aiming to give back to the society which is one of the key value which is deeply embedded in Alibaba’s culture. Secondly is to show its' appreciation of the support of its Malaysian consumers as they prepare to celebrate the most important festival on the Chinese calendar.


Chinese New Year is a time for unity and generosity. The initiatives we have planned for the celebrations here in Malaysia is a symbol of that value as well as our appreciation for the tremendous support we have received from our Malaysian consumers since we launched Tmall World here.” Said Cici Cai, Tmall World South East Asia Business Development Manager. 

“As we move into the new year, we hope to connect with the hearts of our Malaysian consumers in a meaningful way and that gives back to the community.” she continued.


In conjunction with the Chinese New Year celebrations, there are many promotions that were specially catered to Malaysians; as they prepare to celebrate with their family and loved ones. From January 24 to January 28, the highlight promotions are

  1. Grab the Ang Pau on Taobao.com! Spend RMB666 and get RMB88 off; Spend RMB88 and get RMB18 off. 
  2. Vouchers Exclusively for Overseas Users. 
  3. Free Shipping on Flash Sale Products. 


Among the most popular products during the last Chinese New Year that was purchased by Malaysian consumers on Taobao were items such as Cheongsam, fashion, personalized Ang Pao packets and DIY bracelets. 

While some of the top Malaysian products that were also sought after among Chinese buyers from China, are Birds Nest, White Coffee and Biscuits being popular items purchased as gifts for family and loved ones during the Lunar New Year festivities.

Stay Tuned and be in STAND-BY Mode as all will be revealed on 18th January 2018 about their offers, rebates and promotion!


To find out more about TMALL World’s Chinese New Year promotion, offers and rebates,  you can check it out at Taobao website or download their Mobile Taobao App.

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