Reviving Nostalgia: Vit's Contest Brings Back 70's Raya Vibes
In Malaysia, the anticipation for Hari Raya among Muslims is palpable, with hearts open wide to welcome the festivities. The celebration of Hari Raya has evolved over the years, but there's a special charm associated with the Raya celebrations of the 70s.
During that era, when entertainment options were limited, families would gather around the radio on the first day of Raya to revel in the joyous atmosphere, especially when popular festive songs were aired.
Vit's, a brand known for its commitment to tradition and nostalgia, is on a mission to revive the golden era of the 70s Raya celebrations. To capture the essence of that time, Vit's has released a special song titled "Syukurnya Raya, Vit's Kan Ada," inspired by the legendary Datuk Khalijah Ibrahim. This rendition aims to evoke the same emotions and nostalgia associated with Raya celebrations of the past.