Carlsberg unites Liverpool FC fans with more of its special-edition commemorative brew
Carlsberg Malaysia is paying tribute to the indomitable spirit of Liverpool FC with 2,500 bottles of its special-edition Carlsberg Red Barley for the second time this year, in response to the overwhelming enthusiasm from Malaysian fans.
Carlsberg Red Barley is a visually stunning beer, inspired by legendary Liverpool FC manager Bill Shankly when he made the iconic decision in 1964 to dress his players in all red – making them “look like giants... and... play like giants" in his words, winning the FA Cup for the first time at Wembley six months later. Not only is the Carlsberg Red Barley bottle its label together with the cap and beer itself is a crimson red!