Steak Craving? Domino’s Malaysia Puts Steak on Pizza with New Cheese & Steak Range

Friday, October 9, 2026

Steak Craving? Domino’s Malaysia Puts Steak on Pizza with New Cheese & Steak Range

Domino’s Malaysia Brings Steak Cravings to Pizza with New Cheese & Steak Range

Steak cravings are now landing on pizza. Domino’s Malaysia has introduced its new limited-time Cheese & Steak Pizza range, bringing together smoky grilled flavours, rich grilled cheese sauce and hearty toppings in a casual pizza format designed for sharing.

Launched on 6 October 2026, the new range draws on the flavours Malaysians associate with a satisfying steak meal, offering an indulgent alternative for those craving something savoury and cheesy without heading to a steakhouse.

Steak Craving? Now on a Pizza

The new Cheese & Steak range features three pizzas, each offering a different take on the steak-inspired concept.

Cheese & Steak Beef Signature

The Cheese & Steak Beef Signature features smoky steak brisket, onions, green peppers, and mushrooms, finished with a rich grilled-cheese sauce. It brings together smoky beef and savoury vegetables for a hearty combination aimed at beef lovers.

Cheese & Steak Chicken Deluxe

The Cheese & Steak Chicken Deluxe pairs grilled chicken steak chunks with onions, green peppers and cherry tomatoes, finished with rich grilled cheese sauce and a smoky flavour. It offers a chicken-based take on the grilled and savoury profile of the range.

Cheese & Steak Chicken Classic

The Cheese & Steak Chicken Classic combines grilled chicken steak chunks, chicken sausage and onions with rich grilled cheese sauce, creating a straightforward combination of grilled flavours and cheesy richness.

For those who want an extra cheesy experience, customers can upgrade to Crunchy Cheddar Crust at +RM3 for Regular or +RM5 for Large pizza.

Loaded Fries Add More Cheesy Indulgence

The Cheese & Steak launch is also accompanied by two loaded fries options.

Cheesy Beef Loaded Fries are topped with smoky beef brisket strips and creamy nacho cheese sauce,

while Cheesy Chicken Loaded Fries come with grilled chicken chunks and creamy nacho cheese sauce.

Together, the pizzas and loaded fries extend the steak-inspired concept beyond the main pizza, giving customers more options to share or add to their meal.

Mr POV Takes on the Role of Chief Cravings Officer

Adding a creative twist to the launch, Domino’s Malaysia has appointed Malaysian gastronomy influencer Adrian, a.k.a. Mr POV, as its Chief Cravings Officer (CCO).

His mission is simple: find the craving, understand the dilemma and solve it.

His first assignment begins with a taste test of the Cheese & Steak Beef Signature, before he heads out to meet people facing everyday food dilemmas. Upcoming missions will include relatable situations such as an office lunch that has run over and a date where the restaurant is fully booked.

Adrian, a.k.a. Mr POV, as its Chief Cravings Officer

Ringo Joannes, Region CEO of Domino’s Pizza Malaysia, Singapore and Cambodia, said the Cheese & Steak concept was created for moments when consumers want something rich, savoury and indulgent. By combining bold steak-inspired flavours with grilled cheese and pizza, Domino’s is offering Malaysians a new way to satisfy that craving.

Mr POV added that everyone knows the feeling of being hungry but not knowing exactly what they want to eat. As Chief Cravings Officer, he said his role is to find people during those “confused, hungry and desperate-to-eat moments” and provide a solution.

The campaign brings Domino’s “Unbox Your Cravings” brand platform to life, using relatable food situations with Mr POV at the centre of the mission.

Available Across Malaysia

The new Cheese & Steak Pizza range is available for a limited time at all Domino’s Pizza stores throughout Malaysia.

Customers can order through the Domino’s website, Domino’s App or by walking into any Domino’s store.

For more information, visit Domino’s Malaysia or follow @DominosMY on Facebook and Instagram.

Conclusion

Domino’s Malaysia is putting a steak-inspired spin on pizza with its new Cheese & Steak range, combining smoky beef or grilled chicken, savoury toppings and rich grilled cheese sauce. With three pizza choices, Crunchy Cheddar Crust and two loaded fries options, the limited-time launch offers plenty of ways to satisfy a craving for something hearty and cheesy.

With Mr POV as Chief Cravings Officer, Domino’s is also turning those everyday “What should we eat?” moments into the heart of its campaign. Whether it is a late office lunch, a fully booked restaurant or simply a serious steak craving, Domino’s is positioning Cheese & Steak as a casual and shareable answer.

FAQs

Q1. What is Domino’s Cheese & Steak Pizza range?

It is a limited-time pizza range in Malaysia inspired by steak flavours, combining smoky or grilled meat, vegetables and rich grilled cheese sauce.

Q2. What pizzas are available?

There are three pizzas: Cheese & Steak Beef Signature, Cheese & Steak Chicken Deluxe and Cheese & Steak Chicken Classic.

Q3. What is in the Beef Signature?

It features smoky steak brisket, onions, green peppers, mushrooms and rich grilled cheese sauce.

Q4. Can I upgrade the pizza crust?

Yes. Crunchy Cheddar Crust is available for an additional RM3 for Regular and RM5 for Large pizza.

Q5. Where can I get the Cheese & Steak range?

The range is available for a limited time at all Domino’s Pizza stores throughout Malaysia. Customers can order through the Domino’s website, App or at any Domino’s store.